German stands in front of
one his well known fleet, in Lancaster,
MA
Northeast Harvest Produce Co. would literally be nothing without its founder, owner, and stunt team, German Ramirez. The young entrepreneur got his start in the business world just after earning her degree from Massachusett Community College, working for a large produce supply firm in the area. Throughout his career he has kept his eye on larger endeavours, dreaming of the day he could put his knowledge and experience to use by starting his own business. When the economic crisis hit the marketing world in 2008, German found himself looking for a new direction in his life, and with the encouragement and support of his family, set out to realize that dream of small business ownership.
Though German
originally envisioned his produce business in the heart of
Massachusetts, because he grew up in the area, and since there are
many great restaurants there was no better place,German says, "and
that's a great thing when you're in the food business." He grins
broadly. "I love my work and my customers. I wouldn't have it any
other way."